Why is on-page SEO important?

When you’re trying to sort out everything you need to do to optimize your site for search engines, it’s best to sort your work into three categories – on-page optimization, off-page optimization, and technical SEO.

When Google’s algorithm sorts search results, a huge part of what they are looking at is the actual content on the page. The pages on your site should not just be optimized for what your customer needs, but there are a ton of things you can do to make your pages more appealing to Google, or any other search engine

On-page optimization can also be a little overwhelming. There are so many things to write and so many things to consider which leads to people asking questions like this:

  • How important are title tags?
  • Do I need all my keywords in the meta description?
  • How should I be using LSI keywords? 
  • How can I optimize my images on the page?

To figure out exactly what you need to optimize, figure out what’s important and what’s not, and actually implement all this SEO advice, take our free on-page SEO checklist and get started today.

What’s in this checklist?

Our on-page SEO checklist is not simply a list of stuff to do. Not only do we list out the different aspects of on-page SEO for you, but we walk through exactly how to make these changes and show you some third party tools that make it easier.

This checklist has several sections and goes into details to solve all your on-page SEO problems, like these:

  • How to optimize the title tag and meta description
  • How to make sure your images and alt-text are SEO friendly
  • Get the right keywords on your page the right amount of times
  • Check all your links quickly and make sure they are good to go

How should you use this checklist?

When you pull up this template, you should already have an existing page or pages that you want to improve, and you should know what keywords you are targeting. If you’re ready to go, this on-page SEO checklist gets you on the right path with these steps:

  1. Get all the tools you’ll need and have your SEO checklist so you can fill it out and track your progress for each page you want to optimize
  2. Check for and fix and any problems with URL’s
  3. Update your meta descriptions and title tags following the guidelines in the checklist
  4. Make sure your images are optimized correctly
  5. Optimize your content using the correct keywords the correct number of times
  6. Fix all your broken links

Once you’re done following these steps, you’ll know the exact status of your on-page SEO and be able to fix these issues for any page you have.

On-Page SEO Checklist

Grab our on-page SEO checklist to diagnose your on-page problems and write great content that ranks

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