Let me know if this sounds familiar – you’ve got a good grasp of how to operate your company’s social media channels. You know what you’re doing on Facebook, Twitter, and Instagram…but what about Youtube?
The video platform is a bit different than other social media companies. Even if you know how to make a great video and curate playlists, getting your videos in front of eyeballs can be tough. Just like Google, Youtube has its own search engine with its own algorithm and optimization for this search engine can be tricky to get just right. When you’re just getting familiar with it, you have a lot of concerns:
So what do you do? You look at everybody’s “Super Ultra Fantastic Guide to Youtube Search Engine Optimization” and you’re just as lost as when you began. If you want something actionable and helpful instead, try our Youtube SEO checklist.
This checklist is not just a long list of SEO tips, it’s a step by step guide to take you from nothing to full optimization on your Youtube channel. We’ll help you to do this by:
This checklist is best for when you are just starting your Youtube channel for a business, whether it’s yours, your employer’s, or a client’s. If you already have an existing Youtube channel, no problem. This will still be super helpful, you can just skip over part of the first of the following steps:
Writing a good video title is just one part of maximizing the platform for your business. There are a variety of other things you can do on Youtube like organizing groups of videos into playlists. Playlists are useful for grouping videos or for videos that should go in a particular order.
Regardless of whether something is specifically a ranking factor in the Youtube serps, there are a variety of other things to consider here, like watch time, a video’s CTR or click through rate, and retention of subscribers, which are all important for effectively marketing on Youtube. To really increase views on your videos, you can increase the chances of your video becoming a “suggested video” on the side panel by using certain chrome extensions or tools like vidiq.
Want to grow your audience on Youtube? Download our free Youtube SEO checklist to fully optimize your channel and get more views!
World-class templates and checklists for entrepreneurs, marketers, bloggers & agencies
Massively increase traffic and sales from search engines as quickly as possible with these easy-to-use, free downloadable SEO templates and checklists.View All Templates
Managing a social media presence is tough enough, make it easier on yourself with these free and easy to use social media templates and checklists.View All Templates