Youtube SEO Checklist

Let me know if this sounds familiar – you’ve got a good grasp of how to operate your company’s social media channels. You know what you’re doing on Facebook, Twitter, and Instagram…but what about Youtube? Just like Google, Youtube has its own search engine, and it can be tricky to get just right. When you’re just getting familiar with it, you have a lot of concerns:

• How do I make great videos that people will find?
• Should my company’s channel be monetized?
• What do I do once my video is published?

So what do you do? You look at everybody’s “Super Ultra Fantastic Guide to Youtube SEO” and you’re just as lost as when you began. If you want something actionable and helpful instead, try our Youtube SEO checklist.

What’s in this checklist?

This checklist is not just a long list of things to do, it’s a step by step guide to take you from nothing to a fully optimized Youtube channel. We’ll help you to do this by:

• Making sure you are using the right tools
• Figuring out when and how to monetize your videos (and when not to)
• Optimizing your title, description, tags and more

How should you use this checklist?

This checklist is best for when you are just starting your Youtube channel for a business, whether it’s yours, your employer’s, or a client’s. If you already have an existing Youtube channel, no problem. This will still be super helpful, you can just skip over part of the first of the following steps:

1. Setup your Youtube channel in an SEO friendly way (even if your channel is set up, you might want to take a look at this to see if you missed anything)
2. Use this checklist to make sure you are producing quality videos that people will watch
3. Follow the rest of the steps to fine tune your channel and each video you produce
4. Come back to this checklist whenever you are creating a new video or starting a channel from scratch