- Source and Medium
- Campaign and Ad Content
- Campaign and Medium
- Source, Medium, Campaign, and Ad Content
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Source/Medium is a dimension that combines the dimensions Source and Medium. Examples of Source/Medium include google/organic, example.com/referral, and newsletter9-2014/email.
Learn more here: https://support.google.com/analytics/answer/1033173
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Other questions from the Google Analytics Individual Qualification (GAIQ) Exam
Looking for more answers to the GAIQ exam? We have a series of short questions and answers to help you out throughout your journey:
- What feature collects company-specific data such as Member Status?
- What is the set of rules that determines how sales and conversions get credited based on touch-points in the conversion path?
- What is used to create Smart Goals?
- Which reports indicate how website referrals, organic search, and ad campaigns assisted in conversions?
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