What you need, if you want to become a world-class digital marketer, is comprehensive, actionable content that will truly help you grow a business.
The challenge is that the way that people learn digital marketing is weird. Super weird, actually.
Ask any digital marketer you know how they got into the business, and 9 times out of 10, it’ll be a strange story. The next time you bump into a seasoned online marketer, ask them how they got into it.
The vast majority of Internet marketers I meet have one thing in common: more often than not, they fell, ass-backwards, into it.
Look, it’s a weird industry. Most of the best people in it are self-taught, and the demand for good people is truly insatiable.
We’ve been thinking about this a lot and decided that we need to create the content that WE wish WE had when WE were first starting.
We thought about it a lot, and realized that it came down to only two things:
- How could we acquire the same skills, only 20x faster?
- Who are the best people in the world to learn this stuff from?
That started us on a journey. We decided to create the content that we wish had existed when we were first getting started. No cheap tricks, no hacks, no Business Insider articles.
We decided to go out there and create the best digital marketing courses you can imagine, taught by some of the best people in the world, for serious digital marketers only.