- Adjust keyword bids in Google Ads from Google Analytics
- Create remarketing lists in Analytics to use in Google Ads campaigns
- View Google Ads click and cost data next to site engagement data in Analytics
- Import Analytics Goals and transactions into Google Ads as conversions
When you link Google Ads and Analytics, you can:
- Import Analytics metrics like Bounce Rate, Avg. Session Duration, and Pages/Session into your Google Ads account.
- Enhance your Google Ads remarketing with Analytics Remarketing and Dynamic Remarketing.
- See ad and site performance data in the Google Ads reports in Analytics.
- Import Analytics goals and Ecommerce transactions into your Google Ads account.
But you cannot Adjust keyword bids in Google Ads from Google Analytics.
Learn more here: https://support.google.com/analytics/answer/1033961
Get the Complete GAIQ Exam Study Guide: Sample Questions & Answers To Help You Study
Other questions from the Google Analytics Individual Qualification (GAIQ) Exam
Looking for more answers to the GAIQ exam? We have a series of short questions and answers to help you out throughout your journey:
- Which default traffic source dimensions does Google Analytics report for each website visitor?
- What feature can join offline business systems data with online data collected by Google Analytics?
- What scope applies to Custom Metrics?
- To recognize users across different devices, what feature must be enabled?
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