What is the set of rules that determines how sales and conversions get credited based on touch-points in the conversion path?

Answer:

  • Attribution modeling
  • Conversion tracking
  • Channel Groupings
  • Multi-Channel Funnels

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Explanation:

An attribution model is the rule, or set of rules, that determines how credit for sales and conversions is assigned to touchpoints in conversion paths.

Learn more here: https://support.google.com/analytics/answer/1662518

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Double Conversions With Laser-Focused Google Analytics

Get the Ultimate Guide to Perfect Google Analytics Tracking sent to your inbox.

[Free Mini-Course] 7 Powerful Analytics Tactics to Get More Traffic & Sales

Learn how to discover hidden revenue opportunities within your existing traffic (without having to create anything new)

Learn how to massively increase your ROI with perfect Google Analytics tracking

Reserve your spot at this special free Web Analytics Masterclass!

Double Conversions With Laser-Focused Web Analytics Training.

ClickMinded is where 8,702 startups, agencies, entrepreneurs and students learn web analytics.

Massively grow any business with digital marketing SOPs.

The ClickMinded SOP Library is a collection of digital marketing strategy templates, with step-by-step instructions that you can use to grow any website.

Thank you for being a part of the ClickMinded family!

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