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  • Unlimited lifetime access
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  • Downloadable / printable slides
  • Quizzes at the end of each lecture
  • HD video & 2x speed option
  • ClickMinded Content Marketing Certification
  • The bigger picture: Storytelling and your goals
  • Audience segmentation: Personas and timing
  • Simplifying your message: Single-minded value props
  • Building a content calendar
  • Channel selection
  • Effective copywriting
  • Starting a content program from scratch tutorials

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Claire Zahm
Claire Zahm
Sophie Tahran's natural proclivity for writing is buoyed by a strong background in English and grammar, a dedication to strategic thinking, and years of experience in some of Silicon Valley's most competitive and groundbreaking organizations. She's a sharp and refreshing self-starter, an authority in the fast-paced and ever-evolving field.


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